Case Study: School Fundraisers

Spread School Spirit With Branded Apparel & Accessories

The Opportunity

Students and their parents love showing off school pride with logoed apparel and accessories, making these excellent product categories to raise funds for your school. Try selling branded T-shirts, hoodies and sweatshirts at merch tables. Bonus tip: Ask if interested parties want to personalize their shirts with their last name on the back – for a little extra cash, of course.

The Solution

Recruit parents to volunteer and run the fundraising table during sporting events. Sell an assortment of spirit-related promos, such as pom-poms, noisemakers and miniature sports balls. When the weather gets cold, don’t forget about winter accessories like scarves, gloves and hats in school colors.

Send a school-wide memo for teachers to ask students if they’d like to sign up to buy branded school supplies in the beginning of the year. They can fill out an order form with the products they’d like to purchase, such as branded pens, pencil cases, notebooks or agendas, and collect money from their parents to complete their order, raising student happiness and school funds.

Increase school spirit and funding at the same time during spirit days and pep rallies. Reach out to local businesses in your area to see if they’d be willing to donate products to include in raffle gift baskets. Then, have students buy tickets to be entered to win their favorite ones. Drum up more engagement from students by passing out fun, affordable promos during the event, such as lollipops or stickers in school colors. When students receive something, they’ll be more likely to participate in your fundraiser.

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